Hugo’s career began as a DOP and Editor at the famous music channel MTV, although he soon realized his heart was more in the directing side of the industry.
After he directed various music videos for international artists, Hugo soon flourished into a versatile filmmaker with an array of short films and campaigns for global brands. Over the years he earned multiple awards for his brand stories, including Cannes Corporate.
His style can be best described as an intimate and melancholic character. His creative strength lies in combining gripping narrative with stunning aesthetics and whose reel shows an extraordinary level of detail. Hugo believes in an approach of storytelling that invests in the power of collaboration and takes pride in his close relationship with talented writers, actors, visual artists and – most of all – his clients.
Recently, alongside his commercial work, he is developing on two feature films and a television series.